Friday, February 13, 2015

Try to spot the native ad on the cover of the newest issue of Forbes

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Forbes magazine has crossed a line that many in the publishing industry view as sacred

Try to spot the advertisement on the cover of its upcoming March issue.

Forbes cover

Image: Forbes

As you may have guessed, it's the black box with the text, "Fidelity Voice: Revving Up Your Retirement."

The piece it references is a native advertisement in the issue. It is part of a larger set of article from Forbes on retirement.

This is not the first time that a magazine has put an ad on the cover, but it is the boldest yet. In May 2014, Time and Sports Illustrated put small ads for Verizon Wireless on their covers. Read more...

More about Forbes, Magazines, Business, Media, and Native Advertising

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